About Christoph Mühlgassner
I am Christoph Mühlgassner and run the small agency called Lumen Media. My heart beats for technology & well-thought-out strategies and smart solutions. I work alone and that is exactly my strength: Anyone who works with me does not receive mass processing, but personal support and clear results.

My path to technology
I was inspired by technology early on. That is why I graduated from HTL Eisenstadt in the field of mechatronics and automation technology. I was also fascinated by flying, but instead of a cockpit, it became an engine room. I graduated in 2017 and founded Cryptomining GmbH immediately afterwards. Back then, I took everything technical into my own hands: hardware, websites, online shops. That was my start in online marketing & search engine optimization.
Why SEO
Over time, I've noticed that many people can do web design. But search engine optimization? It gets thin there. The combination of technology, structure and strategy has never let go of me. My technical understanding helps me to implement SEO not only “based on gut feeling”, but precisely and sustainably.
What makes me special
I've never worked in an agency, but learned everything by working for myself. From partners, other agency owners and through real projects. Since 2023, I have been working with companies of all sizes under the “Lumen Media” brand. From sole proprietors to companies with 20+ employees.
My focus is on strategy: Where do we want to go? What is realistic? How do we do that? I love creating order, developing timetables and bringing structure to complex projects.
My mission
I am convinced that visibility is everything. SEO is not a bonus but a central part of the marketing mix. I help companies to be visible exactly where people are actively looking for solutions.